Home  Media Center Press Releases Intervolve Launches Merchandising Management and Analysis Software
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Intervolve Launches Merchandising Management and Analysis Software |
Sign Shop application helps improve operating margins and measure merchandising impact on revenues
Raleigh, NC—June 28, 2006—Intervolve, Inc., the pioneer in providing on demand supply chain
software using web and mobile technologies, today announced the immediate availability of Sign
Shop, the first merchandising management and analysis software designed for beverage
wholesalers. With Sign Shop, beverage wholesalers can now control a cost sector that often
reaches 5% of annual revenues and improve their operating margins. Sign Shop is a new
application in the Intervolve DistributionSuite product set.
“Most wholesalers are challenged to quantify the high costs and effects on an account specific
basis for valuable merchandising items,” said Chris Newton, Intervolve Chairman and CEO. “With
Sign Shop, wholesalers can measure, analyze, and control the investments they make in helping
their retailers sell more product -- and measure the impact on revenues.”
Wholesalers commonly provide their retail customers with an increasingly high volume of
specialized, semi-permanent merchandising items to help influence sales. Wholesalers generally
bear the cost of these items, which include custom signage, vinyl banners, and large in-store
display kits for time-limited promotions, along with paper signs, tent cards, and novelty items.
Sign Shop helps wholesalers manage and control the requisition, approval, production, and
inventory of these items; track materials to better manage production costs and influence supplier
choices; and ensure placement of items for greatest account performance. Sign Shop provides
cost/volume analyses, brand distribution reports, sales reports, and the ability to match
promotions with accounts to help achieve corporate and account objectives.
Gary Thompson, Executive Vice President and General Manager at Powers Distributing, a
beverage wholesaler that sells and distributes select high-image brands, commented, “As a
standalone product, Sign Shop is a great solution that will help us manage and control our
merchandising costs and will really allow us to more efficiently do our merchandising at retail. We
anticipate greater control, greater speed, less waste, and better customer service from Sign
Shop.” Thompson added, “When we match Sign Shop up with the other applications from
Intervolve, we believe that Intervolve products are the ‘cutting edge’ in the market.”
About Intervolve, Inc.
Raleigh, NC-based Intervolve, Inc. provides on demand supply chain software that helps
companies automate the collection, analysis, and dissemination of sales and distribution
information to reduce operating costs and gain competitive advantage. With its innovative
packaged and custom solutions that utilize mobile and web technologies, Intervolve continues to
be the software company of choice for the Beverage and overall Consumer Goods markets. For
more information, please visit www.intervolve.com or call 1.919.828.5727.
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